‘PERSPECTIVES ON THE ART MARKET’
Open Lecture Series No. XX
C.T. Loo (1880-1957), Dealer in Chinese Works of Art. Photograph Getty Images
“The Neuro-psychology of Art Collecting: What the Eli Lilly/C.T. Loo Story Tells Us”
Shirley M. Mueller, MD.
IUSM Associate Professor of Neurology (ret.)
ROGER STEVENS Building, Lecture Theatre 01 (7.01)
MONDAY 12th November 2018
This talk examines the scientific basis of the decision-making process of an important American collector, Eli Lilly Jr., CEO of the Lilly Company in Indianapolis, USA. This is possible because of well-documented letters between Lilly and his initial dealer, C.T. Loo. By applying newly discovered neuro and behavioral science concepts to the discussions between the two, we see their decisions in a new light, one that can be applied to our own lives as well.
For further information on this lecture series please email Dr Mark Westgarth firstname.lastname@example.org